The brand strategy game

Bake! is a brand strategy game created to help you bring your team and your audience together.

Starting a bakery is a ruthless business! Bake cakes, win customers (or steal them from other players),  and the player with the most harmonious bakery wins!

Bake! Has been designed as a brand workshop that aligns the team’s thinking behind the brand’s story. Its primary function is to encourage everyone to talk about their brand and ultimately to create harmony.

How well do you know your brand?

Bake! is a game made for 1-4 players/teams.

A game/workshop session can be booked for either a morning or afternoon and runs for approximately 3.5 hours.

The game aims to balance the right cakes with the right customers. Have too many cakes, and you go bankrupt, don’t have enough cakes, and you lose customers. The game begins with defining your brand’s personality, vision and values – game-play then focuses on winning as many cakes and customers as possible. But beware! Other players can take your cakes and customers too! At the end of the game, your brand personality is revealed, and the player with the most cakes and customers of that type wins.

How well do you know your brand?

Game-play starts from £600 (excl. VAT).
(Free taster sessions available subject to availability).

I want to play!

Name
Choose which one describes you best